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Dodger Stadium Won't Be Changing Names

3/22/2007 7:00 AM ET By Larry Brown

    • Larry Brown

In this day in age when every Bowl Game, halftime show, and stadium is sponsored by Corporate America, it's nice to know that the Dodgers ownership won't let the naming rights to Dodger Stadium be bought out. From the Rocky Mountain News,
"I can't even imagine it," McCourt, 53, said in an interview in New York. "I don't think you will ever see Dodger Stadium have any other name but Dodger Stadium."
In order to generate stadium revenue
McCourt said the Dodgers would sell naming-rights sponsorships to portions of the stadium, such as parts of the grandstand.
Hmm, maybe that explains why parking went up $5. But if that's what it costs to keep tradition, then Dodger fans should be more than happy to pay it.

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